
The Department of Economy and Tourism of Dubai has announced the introduction of the Dubai Sustainable Tourism Logo.
The new Dubai Sustainable Tourism Logo represents a designation that will be used by hotels and other establishments in the city to denote their participation in the sustainable tourism program supported by the department. This program is designed to promote sustainable practices and innovations in the tourism sector in Dubai.
Department representatives emphasized that the introduction of the Dubai Sustainable Tourism Logo will aid in the promotion and support of the sustainable development concept and ensure the preservation of the surrounding environment during the development of the tourism industry in the region.
"The introduction of the Dubai Sustainable Tourism Logo is an important step in our efforts to make Dubai one of the leading ecological sustainable tourist destinations in the world," said the department representative. "We hope this will be a stimulus for all industry participants to adopt a more responsible approach to their activities and help make our city more ecologically clean and sustainable."
It is expected that participating establishments will be able to use the Dubai Sustainable Tourism Logo on their resources, materials, and in advertising to attract the attention of tourists interested in sustainable and ecologically clean travel options.