The leadership program in the media sphere reflects our readiness to cultivate competent communicators, capable of recounting the history of Dubai with certainty and persuasion, while also ensuring that it resonates with a global audience. We are shaping a new generation of storytellers, able to embody the spirit of Dubai and translate it into meaningful narratives oriented towards future communications.
"The leadership program in the media sphere reflects our confidence that major institutions are committed to quality communication. From international interaction to societal trust, the program addresses the real challenges of modern public communication," noted the Secretary General of the Dubai Media Council, Nehal Badri.
"This program has been developed with consideration of global standards while simultaneously taking into account the specific needs of Dubai as a rapidly developing hub with a global profile. The talent of the course participants gives us confidence in the future leadership of Dubai in the media sphere," added the Director of Strategy of the Dubai Media Council, Hisham Al Oma.
"The leadership program in the media sphere," lasting 9 months, has been developed in collaboration with global institutions, such as the Massachusetts Institute of Technology (MIT), Columbia University, and George Washington University. Participants receive the necessary skills and certifications for effectively realizing strategies in public media.
The program supports a broader Dubai Media Council strategy for talent development, fostering innovation and aligning media capabilities with long-term development goals. Sheikh Ahmed bin Mohammed bin Rashid Al Maktoum, the Deputy Ruler of Dubai and Chairman of the Dubai Media Council, engaged with participants in the Leadership Program in the media sphere, initiated by the council for the development of the second generation of leaders in public media.
The program is a part of a broader mission of the council to shape a media ecosystem, strengthening Dubai's status as a global media hub. "Strategic communication is one of the most powerful tools for shaping perceptions and influences.
The program provides listeners with the global best practices and strategic flexibility essential for navigating in a developing media landscape. Sheikh Ahmed emphasized that Dubai's progress is the result of ambitions, a clear vision, and unwavering efforts towards achieving excellence.
The program includes international educational exchanges in countries with recognized experience in public communication. This is a history deserving of being shared with the world.
