Gold and jewelry trade experts have stated that markets have recently seen a spread in the culture of investing in gold bars, which has helped attract unusual categories of investors. They reviewed cases of young people from younger age groups and children with their parents turning to buy small-weight gold bars, which was not common before, in addition to women's interest in buying bars for savings, although they usually prefer to focus on buying gold jewelry for decoration. They explained that the appearance of this category, called 'small investors' in the market, is due to a significant increase in public awareness of the benefits of saving or investing in gold bars, as well as the historical and record increases recorded by the yellow metal. Dubai's Gold and Jewellery Group considered this new trend positive in gold markets, provided that the purchase is made through financial surplus or cash savings, and not through borrowing.
In detail, the Chairman of the Board of Directors of Dubai's Gold and Jewellery Group, Tuhaid Abdullah, said: 'Markets are currently witnessing remarkable signs, manifested in a large increase in demand for gold bars, which has helped attract new categories of investors from young age groups who are now saving to buy bars of different weights for savings purposes. This comes with the growing trust of investors and the spread of awareness in society about the benefits of saving in gold bars.' He added: 'The record highs recorded by the precious metal at the end of 2025 and the beginning of the current year have contributed to the growth and spread of the culture of buying bars for savings and investment purposes among different categories of society, whether women or young people, especially with the possibility of buying small or medium-sized bars, in addition to large sizes, according to the financial capabilities of investors.'
Abdullah continued: 'The increase in demand for buying gold bars and attracting new categories of investors is a positive phenomenon, but it is important for individuals to have sufficient awareness that the purchase should be made through financial surplus or cash savings, and not through borrowing and taking on debt for the sole purpose of buying.'
On the other hand, the Sales Manager at 'Al-Saffar for Gold and Jewellery Trading', Abdullah Mohammed Ali Al-Tahimi, said: 'I have recently noticed an increase in children with their parents or young people buying gold bars for savings and investment purposes after accumulating financial amounts.' He considers them new, unusual categories of investors in gold in the market. He added: 'I was surprised during the recent period by a child of about 10 years old inquiring about the prices of gold bars more than once and requesting to buy a small gold bar. When he was asked to bring his father or a family member, he decided, with the money he had saved, to buy a small bar weighing 10 grams for long-term investment.'
Al-Tahimi continued: 'The attraction of new categories of investors to buy gold bars was not common before and is considered a good indicator in the markets, with the growing financial literacy of different segments of society about the importance of saving or investing through gold bars, especially as they do not require investors to make great efforts or have additional knowledge related to purchasing, and can be held for long periods until deciding to sell at the right time to obtain financial gains.'
In the same context, an expert in gold trade and Managing Director of 'Rikesh for Gold and Jewellery Trading', Rikesh Dahnak, said: 'The notable increase in demand for buying gold bars and attracting new categories of investors, such as young people or women who used to prefer buying gold jewelry only for decoration, is due to the increased awareness and trust of different categories of society in the benefits of buying bars for savings and investment purposes.' He added: 'Investors' awareness has increased significantly in the gold bars sector, especially after the historical and record increases recorded by the precious metal in the second half of 2025 and the first two months of the current year 2026, which showed the large increase in gold prices globally compared to previous years, which in turn contributed to increasing the profits of investors who had been holding gold bars for long periods.'
• Dubai's Gold Group considered investment in bars a positive trend, as long as it is made through financial surplus.