The Dubai Consumer Protection and Fair Trade Establishment, one of the entities of Dubai's Department of Economy and Tourism, announced the signing of a strategic cooperation agreement with «AutoPro», a subsidiary of the ENOC Group. The agreement aims to enhance service quality, promote transparency, and ensure unified operational standards in Dubai's vehicle maintenance sector.
According to a statement, «AutoPro» has been approved as a technical and operational partner to support the implementation of quality standards across the sector. Areas of cooperation include conducting systematic technical assessments, adopting best practices, and supporting awareness initiatives aimed at empowering consumers to make informed and sound decisions when choosing vehicle service providers.
This step confirms the ongoing efforts of the Dubai Consumer Protection and Fair Trade Establishment to balance the market by providing a transparent and fair environment that protects consumer rights and enhances business competitiveness.
This aligns with the targets of Dubai's economic agenda "D33", which aims to double the emirate's economy by 2033 and enhance Dubai's position as a leading global hub for business and entertainment.
This partnership provides a framework for regulating technical supervision of after-sales services in the automotive sector, contributing to the creation of uniform service standards and clarifying responsibilities for service providers.
The statement expects this initiative to contribute to market discipline and reduce potential disputes between consumers and service providers by adopting technical standards and encouraging compliance with fair pricing.
Coordination and professionalism Mohammed Shaileh Al Saadi, CEO of the Dubai Consumer Protection and Fair Trade Establishment, stated that this partnership is a practical step within the establishment's journey towards strengthening the consumer protection framework in the automotive sector. The focus will be on solidifying the highest levels of coordination and professionalism in vehicle maintenance services, enhancing transparency across all market components. The establishment's approach is centered on elevating service standards, enabling consumers to make well-considered decisions, and supporting companies to operate within clear and fair market frameworks that boost confidence and increase sector competitiveness.
Comprehensive solutions Hussein Sultan Al Louta, CEO of ENOC Group, noted that the appointment of «AutoPro» as a technical and operational partner by the Dubai Consumer Protection and Fair Trade Establishment reflects our long-term vision for providing comprehensive, high-quality solutions focused on customers in the automotive sector. The goal is to elevate this evolving sector in the UAE. This collaboration also effectively contributes to achieving the state's strategic goals of protecting consumer rights and ensuring fair business practices, creating a more competitive and prosperous economy.
This partnership also helps build a more aware consumer base by launching targeted awareness initiatives that enhance their understanding of service standards and their rights.
By combining the supervisory role with specialized sector expertise, this initiative facilitates the consistent application of quality and compliance standards in vehicle maintenance services, reinforcing Dubai's status as a global model for regulating consumer-trust-based and performance-driven service markets.
This partnership aligns with the broader role of the Dubai Consumer Protection and Fair Trade Establishment in supporting fair trade practices, enhancing market competitiveness, and safeguarding consumer rights.
