Madinat Al-Farjan Festival Empowers Young Entrepreneurs

The Al-Farjan Festival in Dubai provided a platform for young entrepreneurs to showcase their businesses, enhancing their marketing and management skills through hands-on experience.


Madinat Al-Farjan Festival Empowers Young Entrepreneurs

The "Al Farjan" initiative helped me in the early entry into entrepreneurship. Malek Abdulla shared: "We are trying to create a miniature model of a complete market on the territory of the festival." Sara al-Marzouki emphasized: "The Al Farjan festival was a platform that helped them bring their project to the audience, support their goals and ideas on early entry into business and have their own partnership project."

Aliyah al-Shamlan reported: "Many festival visitors showed interest in our product and supported us." The Al Farjan festival gave children the opportunity to present their products and business ideas before viewers and visitors, which contributes to the development of their marketing skills and integration into the business community with the help of the initiative "Small magnets", organized within the festival.

The "Al Farjan" initiative, organized by "Fardjan Dubai" with the support of the "Fardjan" fund and the municipality of Dubai, provided children the opportunity to showcase 30 Emirati entrepreneurial projects before the public, contributing to their development spirit in a competitive environment.

The initiators expressed their joy at the opportunity provided by "Fardjan Dubai", emphasizing that it helped them bring their ideas to the audience and attract attention from visitors, who also positively noted the figures of their projects on digital platforms, helping develop their entrepreneurial spirit and commercial sense.

"My idea started from childhood when my mom inspired me with her actions," recounts Sara al-Marzouki, owner of the "Badge Arts" project, winner of the award for innovative project at the festival. – "I create various stickers for photographs, cars, and logos." She adds: "I participated in the Al Farjan festival for the first time this year, bought materials, started implementing the project, and I was selected to participate in the competition 'Small magnets' at the festival."

Malek Abdulla, owner of the Jsm Accessories project, which won the award for best project at the festival, shares: "My sister and I participated in the Al Farjan festival, where we presented our accessories that we made ourselves. The festival helped expand our project, especially given that many visitors were interested in buying from us, supporting us. We made QR codes to allow the public to visit our page and get to know our products. The festival was an excellent opportunity for us to project our message and attract more subscribers."

For the "Dukkan Al Frij" project within the festival, child Abdulla Thani performed, presenting a mini-model of a grocery store, where he will sell sweets and other goods, inspired by ideas from his older brother. He expressed satisfaction from the support of "Fardjan Dubai", which helped him expand his activities and enter business.

The director of "Fardjan Dubai" Aliyah al-Shamlan noted that the Al Farjan festival opened doors for children to present their innovative ideas and projects, developing their entrepreneurial spirit since childhood, emphasizing that the "Small magnets" initiative inspired many children to participate in the festival and develop their creative initiative. This year, the festival presents an excellent opportunity to support small talents aimed at success in the world of business relations, developing children's skills and the variability of ideas for creating mini-markets within the initiative.