In Emirate of Sharjah, a strategic partnership has been signed between the Sharjah publishing center and the bank "Al-Mashrek". The parties intend to develop a system of financial services focused on the publishing business.
The agreement provides for the presentation of assets, registered in the free zone, to complex banking solutions. This includes services for account opening, facilitating international payments, and consulting support in the field of financial planning. The main goal — creating a convenient financial ecosystem for publishing companies.
"We strive to become a key partner for publishers, providing them with convenient financial instruments that meet their unique needs", — noted the representative of the bank "Al-Mashrek". According to him, cooperation with the publishing center allows the bank to integrate more deeply into the cultural industry sector and also simplify its position as a reliable provider of services.
The free zone of Sharjah will attract clients for the bank through its network of companies-participants. In the bank's offer, specialized loyalty programs and favorable credit conditions are provided. A combined approach is expected to increase the competitiveness of publishing on the regional market and facilitate their exit into international projects.
Details of implementation of the agreement will be discussed in the next months. The parties supported that it will become an example of successful interaction between the government sector and financial institutions in UAE.
