A recent study conducted by the IBM Institute for Business Value revealed that the majority of companies face challenges due to weak data strategies. Researchers found that more than 80% of organizations are not ready for effective work with data. Additionally, 60% of respondents claim that their companies do not have a clear understanding of the indicators that need to be improved to ensure business success.
Experts studied the practices of successful organizations and highlighted several important aspects. It was noted that they actively invest in technological solutions for data collection, analysis, and use. Moreover, successful companies pay significant attention to data management, allowing them to gain an advantage in the market.
One of the key findings of the research was that organizations actively using data generate on average 20% more revenue than their competitors. This supports the importance of a systematic approach to working with information and its analysis with the goal of business development.
Thus, the results of the research underscore the importance of effective data utilization in contemporary business. Companies that recognize the value of information and invest in technology for its processing and analysis have a greater chance of success and growth in the market.
