A recent study by the 'Toluna' institute has revealed that consumers in the UAE during the Black Friday 2025 season have become smarter and more strategic shoppers. They are now making more conscious purchasing decisions, planning their shopping in advance, and seeking out the best deals. This indicates an evolution in consumer behavior in the region.
UAE Consumers Become More Strategic Shoppers in Black Friday 2025
A study by the 'Toluna' institute shows that UAE consumers have become smarter and more strategic shoppers during Black Friday 2025, planning purchases and seeking the best deals.