Hospitality and travel industry officials have stated that 'last-minute' deals now constitute a significant portion of hotel bookings in Dubai, with a growing trend among visitors to make quick and flexible travel decisions during peak seasons and major events. They noted that these offers help fill empty rooms and maintain the competitiveness of hotels in Dubai's highly dynamic market. Travelers are increasingly focusing on value-added services. They also explained to 'Al Khaleej' that the demand for 'last-minute' offers is expected to reach about 25-30% of total bookings in 2025, with discounts typically ranging from 10% to 20%, depending on the season, demand levels, and occupancy.
