Mediacom Dubai has concluded a partnership with E-vision for the activation of communication channels, strengthening collaboration and sharing experience in the media sector. This has become part of the fund's efforts to develop diverse content on its television and digital platforms. The company aims to strengthen Dubai's position as a hub for content production, stimulating creativity and innovation.
The signed agreement gives E-vision the opportunity to broadcast the show "Who Wants to Be a Millionaire" on the STARZ ON platform, simultaneously with the broadcast on Dubai TV and the Owan application. Such an initiative allows the audience in the region and beyond to follow the popular program, which combines its own culture and challenges, contributing to the education of viewers.
Content Director Salem Balyukh expressed confidence that this partnership with E-vision will help enhance the presence of "Who Wants to Be a Millionaire" on screens and maintain its popularity in the region. He emphasized the importance of collaborative work for the development of the media industry and the creation of quality content that incorporates diversity and culture.
From his side, E-vision's Executive Director Olive Bramble expressed satisfaction with the collaboration with Mediacom Dubai and the launch of "Who Wants to Be a Millionaire" on the STARZ ON platform. This partnership is seen as a step towards realizing the vision of becoming a leader in the regional entertainment sector.
The program "Who Wants to Be a Millionaire," featuring participants from various Arab countries, airs every Monday on Dubai TV at 10:30 local time and on STARZ ON at 11:30. The host is Syrian actor Kassem Huli, known for his witty and sharp style, who actively interacts with the audience. It is expected that the program will achieve significant success and high ratings on Dubai TV, Owan, and STARZ ON.
