The program continues until the third day of Eid al-Fitr. The continuation of the program in its 16th season reflects the growing interest in heritage content in local media, and its role in enhancing national identity awareness and connecting the new generation with their cultural heritage through interactive content that combines knowledge and entertainment. The 16th season of the program 'Al-Shaara', produced by the Abu Dhabi Authority for Culture & Heritage, has been receiving significant public attention since its debut at the beginning of the holy month of Ramadan, with continued interaction from viewers across the country's emirates in heritage competitions. The program maintains its status as one of the most prominent Ramadan programs dedicated to showcasing Emirati folk heritage, by presenting questions and competitions that allow participants to test their knowledge on various aspects of local heritage, including customs and traditions, Emirati dialect vocabulary, Nabati poetry, proverbs, and folk tales. The program is presented by media personality Salama Al-Muhairi, who daily interviews callers through a series of heritage questions that highlight aspects of past life, such as the history of forts and towers in the Emirates, details of the old Emirati house, as well as introducing traditional professions and handicrafts that were part of the daily lives of ancestors. The program includes several daily and weekly segments and competitions that attract wide public interest, such as the 'Poetic Riddle' competition, 'Melody and Poem' competition, 'Mandous' competition, in addition to the 'Council Visits' segment, folk cooking competition, 'Banat Jabar' competition, and 'Jeetor' competition, as well as daily and weekly draws that award winners cash and material prizes from sponsoring entities.
