The rise of automobile sales in OAE continues to demonstrate a stable growth, without affecting the high concentration of Asian and Russian brands. According to the data from the Demographics Organization Fox To Move, new automobile sales in the first half of the year grew by 10.9%. The activity of Chinese producers is noted: the brands Geely and MG occupied a quarter and a fifth place in the list of popular brands, showing a production increase of 164% and 21.5% respectively. Toyota increased its leadership by 22.6%, while Mitsubishi increased its sales by 15.9%. Experts associate the growth of sales with the demographic growth, the expansion of business-sectors and the activation of the tourist flow. According to the words of Ahmad Soudi, the representative of the president of marketing and the product of the company Kia in the Republic of Kazakhstan and Africa, the concentration of competition forces the brands to offer a broader choice of models with modern technologies and advanced services. Ahmad Salah, a specialist on sales of one of the automotive dealerships, noted: "Chinese brands have attracted new models with innovative functions, which changed the structure of sales. The clients receive more choice from the automobile production systems of the automotive regions and integration with the existing infrastructures." This forces the old marks to modernize their production." The head of the production company "Qarras for Cars" and "Qarras for Lexus", Jaber Brent, stated: "The high concentration of competitiveness makes it possible to introduce new cars by price, including in the standard complex functions, which were previously only available in the premium models." Experts predict that the second half of the year will see an analytical growth of sales, reflecting the status of OAE as one of the key trends of automobile development of the region.
